Wednesday, January 23, 2008

Goal for redesign

Client: AngsanaSpa
URL: http://www.angsanaspa.com/index.htm


Goal

  • remain and stronger the identity
  • encourage visitor to visit the spa
  • increase the sales
  • increase the viewing of visitors in site
  • giving people the relaxing feeling through angsana spa
  • to convenient the visitor to browse though the website and online booking
Mission Statement
  • 1st aim: wanna give a good impression to visitor.Wanna send this message out to every VISITOR that angsanaspa is a good and relaxing place for them to relax their mind, soul and recharge their battery.
  • They are holding the main concept which is help working people to feel their muscles being kneaded and the tension seep away from your body as you drift off to soothing music and enter a realm of blissful happiness and total relaxation
  • giving quality products and outstanding customer service in a warm and friendly environment.
  • a unique retreat for men and women to escape the rigors of daily stress and to replenish the body and soul
  • Providing some health tips for customer
  • provide the convenience of booking through internet and be member
Thing that I might put inside website
  • User friendly
  • Colour mood might change a bit, wanna make it more relax feeling
  • Add some flash or more interesting image to attract the visitor
  • Easy to navigate
  • Add some button like "map, lastest new and etc
  • Choose the correct typefont
  • Well organise the content
  • Healthy tips
  • Online booking to convience the customer
Target Audience
  • 1st: working people
  • 2nd: high class people

Unique selling point : Angasan spa using aroma of exotic oils like rosemary, lavendar, jasmine and frangipani wafting the air. It can help working people to feel their muscles being kneaded and the tension seep away from your body as you drift off to soothing music and enter a realm of blissful happiness and total relaxation..
Angsana Spa presents a contemporary image with its vibrant look and refreshing hues of lime green, tangerine, yellow and red. The artistic décor and inspiring colours reflect and complement Angsana's vivacious outlook on life. Guests can enjoy their treatments in serene open-air pavilions or in the cool air-conditioned comfort of indoor treatment rooms.

Well nowadays, people are busy for their courier or other stuff. They are always facing the stress..their energy might gone sometimes. So spa is the best place for them to get rest and relaxing place. In ANGSANA SPA , people will feel the muscles being kneaded and the tension seep away from thier body as you drift off to soothing music and enter a realm of blissful happiness and total relaxation. Because they special emphasis on the use of aromatherapy and the sense of touch to pamper the body, mind and soul.
Angsana spa had take care the facilities so well in the center, so they should be take care of their webpage too..SO that the webpage also can attract the visitor to come and visit the center. Seem like Angsana spa is popular in the world wide. Then this webpage should be more professional and high standard feeling/ relax feeling..
Everything should be well organise for visitor to look through it. I think if you apply some soft music inside it might give you the relaxing feel and not stressful while visiting this webpage.


Well Im going to remain the colour of yellow cos there is a reason why they are using "yellow". (The Angsana is a statuesque tree found in the tropical rainforest of Asia. It is best noted for its crown of flowers that burst into a fragrant shower of *golden-yellow blooms* unexpectedly.) At 1st I I visit the web, I feel that is too yellow..But they have the reasonable reason to use yellow so I would not going to change it...but I will try to reduce the colour mood down a bit , make it not too yellow...cos it wouldnt feel relax with yellow..
I might change a bit color mood...the orange will be remove and add some green color on the website. why? cos every flower also got leaves, so I apply green colour to make it more relaxing and natural feeling .

Keyword:
aroma of exotic oils, soothing music, realm of blissful happiness and total relaxation, Perfect for recharging, ejuvenating your mind, body and spirit,

2 comments:

yasiwe said...

Hi cindy,

I have visited the Angsana Spa website. I think yellow colour is fine but the yellow here is a bit striking, it feels hot. Form most of your competitors' website, I realise most of them are using "Down to Earth" colour mode. You can consider about it. I think soft colour will give a relaxing feel.

Since there are a lot of info to deliver, you can pick the most essential point that can attract the audience.

Hope it helps.


Gambate!
siew wei(^_^)

Izen New said...

Can see you are trying very hard on it. Hope you can keep the spirit.

But where is your moodboard? Please upload it ah...

Thanks.

Regards,
Yik Jian